How important is it to learn to do SEO in running a YouTube channel?
What does SEO mean on youtube?
SEO means Search engine optimisation like every search engine Youtube is also a search engine and having its own algorithm.
Seo in youtube simply means that telling Youtube algorithm that what is your video is all about.
Now, you can do that with the help of title,Tags, descriptions.
But this was earlier used by Youtube to rank the videos which were properly optimised but now when more and more number of users were coming to youtube either creator or viewers.
More and more number of videos were uploaded every second.
So, to rank videos Youtube algorithm now look in to views, CTR and watch time.
The more you got these 3 elements there will be more probability that your youtube videos will rank higher in search and got more views.
Does Title, Tag and description still work in Youtube SEO?
Not exactly because you need to understand from a youtube point of view earlier there were few videos about some topics.
But now million of videos are there on a small topic.
So, if you are making videos on those small niche topics in which there are no videos then your chances of ranking will be higher with only optimising title, thumbnail, description.
But still somewhere description works somewhere in search ranking.
Let’s say when I search about mumbiker nikhil apple cider vinegar.
As you can see the video is still ranking because there is a specific query and in the description, there is apple cider vinegar.
This only works when you not search for generic terms it will only work when you search for specific query.
How important is it to learn to do SEO in running a YouTube channel?
Earlier there are not many videos on youtube but in 2021 there are millions of videos and creators who were creating videos every second.
So, if you want to stand out from other creators and get views on your videos and not let your videos sink on youtube ocean.
You need to learn SEO for youtube which will help you to rank your videos, get your videos views and earn money from them.
How to make your video appear first on youtube?
When i have searched for how to grow a youtube channel we got this video ranking in the first position.
Now, let me tell you the reason behind the videos were ranking on the first position:
1.CTR (Click through rate)
When a user get suggestion of your videos and when more and more people were clicking on it to watch the video.
Youtube algorithm will get to know that the CTR is high on this video then it will suggest this video in the home feed and suggestion of similar audiences and videos.
So, how you can make your videos CTR high.
With Clickable thumbnail which we had already covered in our previous article about how you can make clickable thumbnails.
You can read the entire article and you will get to know how you can make clickable thumbnails.
2.Engagement or Watch time
When a user watches click on your videos which are let suppose 5-minute video and the user is watching your videos till 2.5 minute means your user retention is 50%.
It means the watch time is half of your video length.
Now, let’s say there is another video that is the same length as your video but that video is getting 60% of audience retention.
So, youtube will up-rank the video which is getting more watch time.
Talking about engagement means what are action does the user take when they watch your videos it can be commenting in your videos, like or dislike and sharing your videos.
To know more visit: Youtube mini
